When Masterchef Amninder Sandhu’s team approached me to create a custom identity and branding design for Bawri, their new pan-india restaurant chain using The Hinglish Font (that I had created in 2012), I was thrilled.
With her special open-fire cooking, use of traditional Indian techniques, indigenous ingredients and interpretations of foods from the far-off corners of India, Chef Amninder has got Bawri at 3 stars in the Ultimate Restaurant Ratings 2025 - the highest achievable restaurant rating in the Michelin Guide.
The illustration style and visual language created for the brand reflected the fusion of Bawri’s roots in traditional Indian cooking techniques and flavours with contemporary twist.
Extending into the Bawri staff uniform designs :
Machine embroidered illustration-elements on shirts reflect its cullinary, tradition and quirk.
Machine embroidered illustration-elements on shirts reflect its cullinary, tradition and quirk.
A one colour version of the identity for an easy integration across future collaterals
Talks
TEDx, Mumbai 2016 : Classrooms, Bagpackers and a Revolution
• ISDI Parsons School of Design and Innovation 2020 : There’s a Hack for Cultivating Intuitive Intelligence
• Reliance Foundation Hospitals and Research Centre at SORC, Festival
of Orthopedics, 2019 :
The Anatomy of Intuition
• TEDx Unplugged, Mumbai 2019 :
The Trick to Cultivating Eureka Moments in your Career.
• Symbiosis University, as Chief Guest, Pune 2017 • Startup Chile, Santiago 2015
• Creative Beta Mornings, Mumbai 2013
I work with
Organisations and individuals who seek to create positive change and impact on scale through lateral thinking, innovation and design.
While creating enlightening, engaging and entertaining work.
And with those who believe in revolutionising and in shaping new cultural landscapes of society.
Other things I love
User Experience Design
Installation art
Urban planning
Design for public spaces
Product innovation
Film / cinema / video
XR, VR, AR
Behavioural Design
Circular economy
Oceans / environment
Scuba diving
Swimming with the whales in the wild
Pole Fitness and gymnastics
Bagpacking
World Cinema
The confluence of science and spirituality